POLITE has its beginnings in 1995, initiated by Cecilia Polite. As a family business it was initially a studio where swimwear was produced, primarily in spandex.
During these first years the company’s concept structurally improved, thereby becoming a tailoring workshop, as well as beginning an industrialization process and expanding its production capacity. After years of consolidation as a clothing company in 2010 it underwent a complete metamorphosis by creating the post of artistic direction, and by Carlos Polite’s incursion as artistic director.
His arrival marked a turning point for POLITE. Thanks to him the company has been able to gain and independent look, with its own identity, necessary to convert all its process and technical value into a true expression of unique style, giving POLITE character and visibility within the world of fashion.



Carlos Polite is a Colombian-Spanish designer, based in Spain.
He studied Fine Arts at the Complutense University of Madrid and holds a Master Degree in Design and Arts.
He joined Polite as Creative Director in 2010 and since then has led the creation of the brand’s concept of design. Due to his artistic sense and talent the company presents an independent and unique identity. He has presented his collections at Vogue Talent Corner – Colombiamoda, Colombia Fashion Week and New York Fashion Week. He has won the prize for the Best Designer and Best Staging, awared by Colombian Magazine Cromos.
His work has been featured in journals and magazines such as SModa, Buro247, Factice Magazine, Diners Magazine, Vogue, Glamour, Harner’s Bazaar, Elle Canada, WWD and Magazine El Mundo, among others.